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Glossary Internet / Term

click-through

The action of clicking on a Web site hyperlink to view the content connected to it - for example, clicking on an advertising banner to go to the advertiser's site. Some online advertisers pay on a per-click-through, rather a per-impression, basis. See also bannerand hyperlink; contrast with impression.

Permanent link click-through - Creation date 2020-04-05


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