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Glossary Music Media / Term

promo

An item that is marked in some way and intended for free distribution to promote the sale of stock copies of an item. Recordings put out by labels to promote product, may be marked by a cut in the record jacket or a hole punched in either jewel case (CDs) or record sleeve (LPs).

Permanent link promo - Modification date 2019-12-30 - Creation date 2019-12-30


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